Privacy Statement (UK)


LondonScout takes your privacy seriously. This Privacy Statement outlines how we collect, use, share, and protect your personal data when you interact with our website. It applies to all personal data we handle, regardless of how it was collected. We comply with the UK General Data Protection Regulation (UK GDPR) and other relevant data protection laws.

Information We Collect

  • Directly Provided: You may provide us with data like your name, email, address, etc., when you sign up for updates, create an account, or contact us.
  • Automatically Collected: We collect device information (IP address, browser type), location data (if you consent), and data on how you use our site (pages viewed, search queries)
  • Third-Party Sources: We may receive information from partners (e.g., analytics providers, and advertising networks) if they have obtained your consent.

How We Use Your Information

  • Website Operation: To provide LondonScout’s core offerings and features.
  • Personalization: To tailor content and recommendations based on your interests.
  • Communication: To send updates, newsletters (if you subscribe), or respond to your inquiries.
  • Analytics: To understand how our site is used and make improvements.
  • Marketing: To deliver relevant advertising (you can adjust your consent).
  • Legal Compliance: As needed to fulfil legal obligations or defend our interests.

How We Share Your Information

  • Service Providers: We may share data with necessary partners to operate LondonScout (hosting providers, analytics)
  • Legal Obligations: We may disclose data if mandated by law or to protect our rights/interests.
  • Business Changes: In the event of a merger, acquisition, etc., your data may be transferred.
  • Your Consent: We may share data with third parties outside these areas if you provide clear consent.

Your Rights

Under the UK GDPR, you have rights regarding your personal data:

  • Access: You can request a copy of your data.
  • Rectification: You can ask us to correct inaccurate data.
  • Erasure: You can request data deletion in certain cases.
  • Restriction: You can ask us to limit how we use your data.
  • Portability: You can request a transfer of your data in a common format.
  • Objection: You can object to certain data processing (like for marketing).
  • Automated Decisions: You have the right to understand and potentially challenge automated decision-making.

Security Measures

We take appropriate technical and organizational security measures to prevent unauthorized access, use, alteration, or disclosure of your data. However, no data transmission can be guaranteed 100% secure.

Data Retention

We retain your data for as long as needed to provide our services, meet legal obligations, or until you request its deletion.

Children’s Privacy

Our website is not intended for children under the age of 13 (or the legal age of consent in your jurisdiction). We do not knowingly collect data from children.

International Transfers

Your data may be processed outside the UK. We ensure appropriate safeguards are in place when transferring data internationally.

Changes to Privacy Statement

We may update this Privacy Statement to reflect changes. The “Last Updated” date will show the latest revision.

Contact Us

For any questions, concerns, or exercising your privacy rights, please contact us.

Last Updated: 21st April 2024